NPD Group - Market Research | Consumer Trends

Private Label Revolution:
The Second Wave

The concept of private label retail isn’t new. It’s been around since the early 19th century. So why is private label so big, and why now? Find out in Marshal Cohen’s latest whitepaper, presented at Shoptalk.

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How Customers Buy

If you’re a retailer who sells tech products, or apparel, or footwear, you may have noticed a shift in online versus in-store sales of certain items. How can you identify these shifts with Checkout data, and what can you do to get your fair share of loyal customers?

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